Tiroler Tageszeitunng about Startup polychromelab
A few days ago the Austrian newspaper Tiroler Tageszeitung published an article about chances for startups from Tyrol to become more famous. In this context they mentioned polychromelab as an example – which makes us very proud. Here’s the article about startups from Tyrol:
Chances for Startups from Tyrol to Become Famous
This article inspired us to compose a short list of which programmes were most helpful for polychromelab as a startup company from Tyrol:
Let’s start with the startup show 2 Minutes 2 Millions on channel Puls 4. Polychromelab hasn’t gained financial support from this TV show, but we learned one or two things. It was the first time of a broader public appearence on television, so we learned how to present key elements of the company. Anyway, Puls 4 made a great image video for us.
In Austria there is financial support from AWS for small business as well. Startups from Tyrol could apply themselves and with some luck and a solid performance they gain financial support for their label. More about polychromelab’s experiences with AWS here.
On local scale the Tyrolean Innovation Award was the most exciting one. There were various categories, in which startups from Tyrol compete against each other. On the day of the price-giving ceremony of Tyrolean Innovation Award 2014 in Innsbruck the presentation of image videos of the participating startups impressed us most.
In conclusion, there are many opportunities and chances, many challenges, a startup must stick to its guns, but in the end there is the chance that you become the prime example out of startups from Tyrol to be presented at Standortlounge in Vienna. More on this here.
Tyrol Takes Industry 4.0 into the Mountains at Standort Lounge
Early in october polychromelab was invited to Standort Lounge in Vienna together with a project for snow technologies to present its research project Alpine Proof as an example for innovation and regional support for competences. It was a great experience to visit Vienna once again explaining the own work to an interested audience.
For this event the Standortagentur Tirol made a short movie about Alpine Proof. Some weeks ago they visited us in the outdoor lab on Schönjoch on 2436 meters in Serfaus-Fiss-Ladis. The movie looks pretty good and explains plainly all facets of our alpine work on high altitude. You’ll find the movie by Standortagentur Tirol at: Alpine Proof Outdoor Lab.
Here are some impressions from the shooting in late summer this year:
We’d like to give a compliment to the hosts for this modern and innovative ambiente matching the presented projects from Tyrol. All information on Standort Lounge Vienna you’ll find on the website of Standortagentur Tirol here.polychromelab concept store
Press Release Outkomm about Summer Alpine Jackets
The sports press area Outkomm explains polychromelab summer alpine jackets after testing the jackets outdoor. The result shows a great overview about functionalities, ranges of use and comparisons of product performances of polychromelab summer alpine jackets.
Innovation Tailoring in the New Office
It is not for nothing that this press statement was released: Starting august, the “innovationg tailoring polychromelab”, like they’re fondly calling us, has its new office in skiing region Serfaus – Fiss – Ladis. Moving means a lot of work to do, especially moving an high altitude research lab from one place to another, on which we’ve reported a few weeks ago. But this wasn’t the only challenge we had to manage, additionally we had to build our new office TexStyleKitchen.
This name isn’t made up out of thin air: In a former inn on Serfaus – Fiss – Ladis’ sun plateau we’re renovating at the moment. Coincidentally we temporarily stored alpine jackets in the former kitchen of the inn. The name almost was perfect, but the special pronouncation of “style” should spell out that we’re not only engineer functional textiles, but also flavour our soup with a great amount of style and design.
You’ll find the latest updates on renovation of TexStyleKitchen on our facebook page.
Magazine Forbes Austria about Lifestyle Startup polychromelab
The economics magazine Forbes Austria writes about lifestyle startup polychromelab. In April’s edition of this well-known magazine the situation of austrian startups is a key subject. Austrian apparel retailer polychromelab with its innovative 3-layer-laminate reversible jacket is under top 20 of Austria’s startups.
Forbes Austria gives an overview about the situation of young startups on Austria’s market. The key problem for startups in Austria is the fact that 90% of newly founded companies go out of business in the first two years. The problematic shortcomings are: Budget, Stradegy and Marketing. Despite great innovations which could revolutionize the market, startups have to sell their ideas or crash. The result is an enormous potential lying waste.
More information on these difficulties you’ll find in April’s edition of Forbes Austria. Get the whole polychromelab story in our blog and onlineshop. Obviously we’re happy about surviving the first two years as a lifestyle startup, but we share AWS impulse’s oppinion of stronger financial support for Austrian startups.polychromelab concept store
Cairo Camo Jacket by Heimplanet and polychromelab at Firmament
On 23rd April the curtains opend unveiling Cairo Camo Jacket – a collaboration of polychromelab and Heimplanet – at Firmament Berlin Store to press and invited guests. The new Cairo Camo jacket is matching tents by Heimplanet, which are printed with this camouflage pattern. Here’s Cairo Camo jacket on the blog of Firmament Berlin.
Cairo Camo goes wild camping
Cairo Camo pattern is a special engineered camouflage pattern for tents. Inspired by traditional Arabic culture this pattern consists of geometric figures, that combined with the right colours simulates three-dimensional, tectonic structures if view form distances.
Geometric pattern creates a Fata Morgana
Heimplanet’s goal: this way Heimplanet gives its innovative tents with Cairo Camo not only a modern design, but also protection at wild camping in nature.
Camping with Heimplanet Cairo Camo tents
Act like an astronaut with Cairo Camo Jacket
Going on a great camping trip at the sea one needs more than a camouflaged tent. This is why Heimplanet teamed up with polychromelab and created an highly functional and modern designed reversible jacket. Cairo Camo Jacket offers a dark-coloured camouflage side, which absorbs 95% of UV-rays of the sun to warm the wearer activly.
Warming camouflage side of the reversible jacket
The secound side is silver-coloured. If someone wants to go to the desert and act like an astronaut wearing the jacket that way, he might have the right flair with camping equipment by Heimplanet, but he must not forget about the functional principle of Cairo Camo Jacket. The silver side reflects 30% of UV-rays and is 6 degrees cooler than the printed side. This way the 300 grams light reversible jacket adjusts the wearer at regulating and stabilizing temperature inside the jacket acitvly.
Cooling side of Cairo Camo Jacket at Firmament
By the way: get all information about the innovative reversible jacket by Heimplanet and polychromelab under #CairoCamo! If you want to learn more about reversible jackets by polychromelab, so visit our polychromelab concept store.
Heimplanet Cairo Camo Launch at Firmament with polychromelab
Inspired by a traditional Arabic pattern Heimplanet engineers Cairo Camo. Heimplanet Cairo Camo is not only used for tents by Heimplanet, but also for a hybrid jacket by polychromelab. This fabric manufactured by polychromelab is something really special and unique. But, what exactly the secret is, we’ll reveal not until the launch at Firmament in Berlin on April 23. By now, there’re some information on the collaboration out of Heimplanet Cairo Camo press release.
Heimplanet presents Cairo Camo Collection and world’s first printed Hybrid Jacket
Coming up this spring inflatable tents The Cave, Nias and Fistral by Heimplanet will be available printed with the exclusive Cairo Camo-pattern. This camouflage pattern engineered by Heimplanet will lower the chances of beeing spotted at wild camping. This camouflage pattern is called Cairo Camo. It’s a geometric pattern one can find in the traditional Arabic region. This special geometry and colouration create an unique effect: colour shades cause through the pattern seemingly three-dimensional objects. Observed from greater distance a delusion of tectonic structures that merge with the landscape is formed.
The presentation of Heimplanet Cairo Camo will be topped with a stricly limited hybrid jacket that was designed in collaboration with polychromelab. This jacket will be presented in Cairo Camo-modell and is world’s first printed hybrid jacket. Cairo Camo hybridjacket and Cairo Camo tents will be displayed to public first at launching event at Firmament in Berlin on April 23 to press and invited guests.
Specialities of Cairo Camo Hybrid Reversible Jacket
Cairo Camo hybrid-jacket is a reversible jacket made of a 3 layer laminate fabric. It is waterproof, highly stretchable, breathable and heat-insulating. This heat-insulating functionality of the membrane is groundbreaking and is based on a innovation of Tyrolean startup polychromelab from Innsbruck. Dark-coloured Cairo Camo side of the jacket absorbs 95% of UV rays and warms the wearer actively. The jacket’s silver-coloured side reflects 30% of UV rays and creates accordingly a cooling effect. This way of active temperature regulation on basis of physical laws is revolutionary. Polychromelab has run in engineering phase of Cairo Camo hybrid-jacket multiple test in their own high altitude alpine laboratory on 2610 meters to validate extreme weather capability. The jacket’s design was developed and polychromelab manufactures Cairo Camo hybrid jackets in Northern Italy. Additionally this piece uses no toxic PFCs and leaves a carbon footprint of 850 km only. This light-weight jacket of 300 gramms (size S) will be available in sizes S, M, L, XL and 2XL on April 23. in limited number of pieces at Firmament Berlin and Heimplanet’s Onlineshop for 850€.