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Startups from Tyrol capture the world

Tiroler Tageszeitunng about Startup polychromelab

A few days ago the Austrian newspaper Tiroler Tageszeitung published an article about chances for startups from Tyrol to become more famous. In this context they mentioned polychromelab as an example – which makes us very proud. Here’s the article about startups from Tyrol:

startups aus tirol polychromelab tiroler tageszeitung

Chances for Startups from Tyrol to Become Famous

This article inspired us to compose a short list of which programmes were most helpful for polychromelab as a startup company from Tyrol:

Let’s start with the startup show 2 Minutes 2 Millions on channel Puls 4. Polychromelab hasn’t gained financial support from this TV show, but we learned one or two things. It was the first time of a broader public appearence on television, so we learned how to present key elements of the company. Anyway, Puls 4 made a great image video for us.

In Austria there is financial support from AWS for small business as well. Startups from Tyrol could apply themselves and with some luck and a solid performance they gain financial support for their label. More about polychromelab’s experiences with AWS here.

On local scale the Tyrolean Innovation Award was the most exciting one. There were various categories, in which startups from Tyrol compete against each other. On the day of the price-giving ceremony of Tyrolean Innovation Award 2014 in Innsbruck the presentation of image videos of the participating startups impressed us most.

In conclusion, there are many opportunities and chances, many challenges, a startup must stick to its guns, but in the end there is the chance that you become the prime example out of startups from Tyrol to be presented at Standortlounge in Vienna. More on this here.

startups aus tirol standortlounge wien polychromelab

Lifestyle Startup on Forbes Austria

Magazine Forbes Austria about Lifestyle Startup polychromelab

The economics magazine Forbes Austria writes about lifestyle startup polychromelab. In April’s edition of this well-known magazine the situation of austrian startups is a key subject. Austrian apparel retailer polychromelab with its innovative 3-layer-laminate reversible jacket is under top 20 of Austria’s startups.

Forbes Austria gives an overview about the situation of young startups on Austria’s market. The key problem for startups in Austria is the fact that 90% of newly founded companies go out of business in the first two years. The problematic shortcomings are: Budget, Stradegy and Marketing. Despite great innovations which could revolutionize the market, startups have to sell their ideas or crash. The result is an enormous potential lying waste.

More information on these difficulties you’ll find in April’s edition of Forbes Austria. Get the whole polychromelab story in our blog and onlineshop. Obviously we’re happy about surviving the first two years as a lifestyle startup, but we share AWS impulse’s oppinion of stronger financial support for Austrian startups.

polychromelab concept store

Launch Heimplanet Cairo Camo

Heimplanet Cairo Camo Launch at Firmament with polychromelab

Inspired by a traditional Arabic pattern Heimplanet engineers Cairo Camo. Heimplanet Cairo Camo is not only used for tents by Heimplanet, but also for a hybrid jacket by polychromelab. This fabric manufactured by polychromelab is something really special and unique. But, what exactly the secret is, we’ll reveal not until the launch at Firmament in Berlin on April 23. By now, there’re some information on the collaboration out of Heimplanet Cairo Camo press release.

Heimplanet presents Cairo Camo Collection and world’s first printed Hybrid Jacket

Coming up this spring inflatable tents The Cave, Nias and Fistral by Heimplanet will be available printed with the exclusive Cairo Camo-pattern. This camouflage pattern engineered by Heimplanet will lower the chances of beeing spotted at wild camping. This camouflage pattern is called Cairo Camo. It’s a geometric pattern one can find in the traditional Arabic region. This special geometry and colouration create an unique effect: colour shades cause through the pattern seemingly three-dimensional objects. Observed from greater distance a delusion of tectonic structures that merge with the landscape is formed.

The presentation of Heimplanet Cairo Camo will be topped with a stricly limited hybrid jacket that was designed in collaboration with polychromelab. This jacket will be presented in Cairo Camo-modell and is world’s first printed hybrid jacket. Cairo Camo hybridjacket and Cairo Camo tents will be displayed to public first at launching event at Firmament in Berlin on April 23 to press and invited guests.

Specialities of Cairo Camo Hybrid Reversible Jacket

Cairo Camo hybrid-jacket is a reversible jacket made of a 3 layer laminate fabric. It is waterproof, highly stretchable, breathable and heat-insulating. This heat-insulating functionality of the membrane is groundbreaking and is based on a innovation of Tyrolean startup polychromelab from Innsbruck. Dark-coloured Cairo Camo side of the jacket absorbs 95% of UV rays and warms the wearer actively. The jacket’s silver-coloured side reflects 30% of UV rays and creates accordingly a cooling effect. This way of active temperature regulation on basis of physical laws is revolutionary. Polychromelab has run in engineering phase of Cairo Camo hybrid-jacket multiple test in their own high altitude alpine laboratory on 2610 meters to validate extreme weather capability. The jacket’s design was developed and polychromelab manufactures Cairo Camo hybrid jackets in Northern Italy. Additionally this piece uses no toxic PFCs and leaves a carbon footprint of 850 km only. This light-weight jacket of 300 gramms (size S) will be available in sizes S, M, L, XL and 2XL on April 23. in limited number of pieces at Firmament Berlin and Heimplanet’s Onlineshop for 850€.

Spot Magazine Jacket Launch

About our Spot Magazine Jacket – What is Special?

The Swiss outdoor journal Spot Magazine introduces from time to time interesting routes, places and equipment trends. This time in the repository: Roccia Rossa sports jacket by polychromelab.

You can have a look on our designer jacket on Spot Magazine Online: Spot-Magazine-Jacket-polychromelab-Repository

This is why we were chosen: Many manufacturers engineer their jackets in an office on computers and start testing the first time, when products are allready in series production. We try to test our prototypes in various stress tests to eliminate shortcomings early. Furthermore we manufacture in Northern Italy to make transport and communication distances as short as possible. An additional sustainable aspect is an ecofriendly PFC-free finishing by HeiQ Barrier Eco to make our sports jackets waterproof.

Here is the post in Spot MagazineSpot-Magazine-Jacket-polychromelab-Roccia-Rossa

Putting emphasis on functionality modern design means a lot to us: The Roccia Rossa designer jacket is an uncompromising fusion of style and functionality. More about this topic in our jackets onlineshop.

 

polychromelab concept store

Thomas Rottenberg about recommended Outdoor Jackets

Newspaper Article about recommended Outdoor Jackets

Thomas Rottenberg writes for various blogs and amongst others for the Austrian newspaper Der Standard. The passionate outdoor sports journalist presents every week some outdoor gadgets, which are essential for sports, fun and all other outdoor activities. On February 1st 2015 he gave his feedback about Alta Quota outdoor jacket by polychromelab.

“I admit: I don’t want to return this jacket.”

This is how Thomas Rottenberg introduces his article about recommended outdoor jackets. In this review he talks about, what jackets manufacturers promise and what outdoor jackets are capable of in the end. However, for a jackets manufacturer it is difficult to inform customers about the capabilities of their jackets the right way. So it is really helpful when an experienced journalist spontaneously does this job: in his feedback Thomas Rottenberg gives a statement about recommended outdoor jackets and compares our product information with his experiences with wearing the Alta Quota outdoor jacket on a skitour in Davos.

Here you can read the full review in Der Standard: Thomas-Rottenberg-outdoor-with-Alta-Quota-polychromelab

And if you want to know more about his skitour, here you will be convinced to buy a hightech outdoor jacket: Gute-Energie-Jacket-that-warms-cools-impresses

polychromelab concept store

 

Difficulties for Austrian Start-ups

Start-ups strenghen Economy through Innovation

What it means to be a start-up, we truely know. The first three years are the most difficult for start-up companies – most start-ups fail in this time. Many things we succeeded only were possible with help of the Austrian supporting bank AWS. This year Michele Stinco in fact was chosen as a jury member of AWS for his long time experience with polychromelab.

This Austrian newspaper article about innovative start-ups and their difficulties in Austria’s economy made us think about our experiences as a start-up company: Fehlende Risikokultur behindert Wachstum in Österreich-DerStandard

Start-up polychromelab – hightech winter jackets

Firstly, there was an idea: a fabric that cools on one side and, reversed to the other side, warms to need less clothing at winter sports. Secondly, a prototype was engineered: a winter jacket that is windproof, waterproof and breathable. Thirdly, there was the innovation: a hightech reversible jacket that is capable of nearly everything.

The problem is to make this highend jacket ready for series production without generating too much costs. AWS supporting programms helped us to found polychromelab inc. and to win many awards with our innovative products. Many innovative start-ups don’t have the chance to do the same.

If you’d like to read more about venture and start-ups, here is an interesting article about polychromelab on a really thrilling website.

polychromelab concept store

Outdoor-Blog about textile research

Outdoor-Blog Hochbewegt writes about polychromelab’s textile research in Tyrol

And again we’ve found a interesting media posting about polychromelab. Thanks to the outdoor-blog Hochbewegt, which is writing a thrilling report about our textile research in the Tyrolean Alps. You’ll find the full article about applied textile research here.

“The Tyrolean startup company polychromelab tragets placing the outdoor apparel of the future on the market.”

And this is exactly what we stand for. With our outdoor research in our alpine lab polychromelab 2610 we’d like to realise an alpine seal of approval for textiles and apparel in near future. The so called Alpine Proof distinguishes products, which were put to the acid test under real weather conditions in the Tyrolean Alps. The goal to achieve is to install a seal of approval for highly qualitative textiles, which, tested under real conditions, will keep their promisses.

Stay tuned and we’ll tell you all about the progress of our textile research in the Tyrolean Alps.

This is the way to the official textile lab profile on Facebook of polychromelab: facebook.com/polychromelab_2610

Innovative polychromelab in Eco.Nova

Innovation of polychromelab in Eco.Nova

The economics magazine Eco Nova writes about polychromelab. The idea of Alpine Proof is to start a cooperation with the country Tyrol and some textile manufacturers to realise an alpine seal of approval to test apparel. The project simply is called Textiles.

More about the clever fabrics and the innovation of polychromelab you’ll find here:

eco.nova AlpineProof

If you like what you just have read, then stay tuned and follow us on:

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And don’t forget about sharing, so your friends also learn about Alpine Proof, the alpine seal of quality for textiles. More on Alpine Proof by polychromelab here.