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Exploring Innovation

Innovation in the Alps

Winter is icecold. Competion isn’t in hibernation. Fortunately our strength is the freezing cold. Exploring innovation polychromelab moved to Serfaus-Fiss-Ladis. Here we prepare our jackets for the iciness in two ways.

In the Alpine Proof Outdoor Lab on 2000 meters we’re sometimes feeling like the next ice age is coming up. We have state-of-the-art testing dummies for proofing our products against the freezing cold. This is innovation in the Alps. Read more on this in the post “Icy Innovation“.

winterjacken polychromelab innovation serfaus-fiss-ladis

Up against wind and weather, heat and cold, high UV radiation and frost isn’t enough for our approval. Serfaus-Fiss-Ladis offers a wide playground. On ski tours we’re testing our winterjackets for stretchability, at free ride skiing for insulation, at climbing for sturdiness and in town for lifestyle suitability. The team of Blog Tyrol shows what you can experience up here in 24 hours.

Innovation is our advantage. Against competition from large companies we proof polychromelab’s jackets for outdoor suitability like you really need it in the Alps.

News from 2610 meters

We’re very proud about our latest acquirement on 2610 meters: since a few days there’s a bike next to the torsi for  product testing. Now we have the possibility to do research on both human and textile. We will explore how materials that were exposed to alpine conditions for months will interact with workload. Hopefully we’ll get answers to the questions whether the polychromelab materials is working under the most extreme conditions and what we can improve.

Of course everybody who likes to try it out himself is welcome to do some kilometers on the bike in our alpine laboratory next to the Glungezer Hütte.

Testing heavy use

testing heavy use – this weekend was ……, but a good possibility to find out answers on question i have to our fabrics and styles. michele… please visit us on

Hybrid Jacket Outdoor Industry Award

Polychromelab’s Hybrid Jacket Outdoor Industry Award 2012

Polychromelab’s hybrid jacket wins Outdoor Industry Award 2012. This hybrid jacket outdoor is our first jacket and will be available in spring 2013. We’re really happy about winning this prestigious award for our outdoor hybrid jacket. So let’s see what the jury says about polychromelab’s jackets:

“We were convinced by this jacket because of the hybrid concept: it is a multifunctional apparel combining functionality, comfortness, intelligent fabric creation and high quality fashioning, beeing easy on the eye at the same moment. This is why this fashionable hybrid jacket is fanciable for the growing number of urban traget groups, that consider sports not only as an extreme condition’s activity but rather as a part of their everyday lifestyle.”

So this is why the jury gave our outdoor hybrid jacket the Outdoor Industry Award 2012. If you like to know who are the winners of other categories, here’s is a detailed report on Freizeitalpin.at:

http://freizeitalpin.at/21056/outdoor-2012-preisverleihung-des-industry-award-2012-12-juli-2012-in-friedrichshafen/

polychromelab concept store