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Exploring Innovation

Innovation in the Alps

Winter is icecold. Competion isn’t in hibernation. Fortunately our strength is the freezing cold. Exploring innovation polychromelab moved to Serfaus-Fiss-Ladis. Here we prepare our jackets for the iciness in two ways.

In the Alpine Proof Outdoor Lab on 2000 meters we’re sometimes feeling like the next ice age is coming up. We have state-of-the-art testing dummies for proofing our products against the freezing cold. This is innovation in the Alps. Read more on this in the post “Icy Innovation“.

winterjacken polychromelab innovation serfaus-fiss-ladis

Up against wind and weather, heat and cold, high UV radiation and frost isn’t enough for our approval. Serfaus-Fiss-Ladis offers a wide playground. On ski tours we’re testing our winterjackets for stretchability, at free ride skiing for insulation, at climbing for sturdiness and in town for lifestyle suitability. The team of Blog Tyrol shows what you can experience up here in 24 hours.

Innovation is our advantage. Against competition from large companies we proof polychromelab’s jackets for outdoor suitability like you really need it in the Alps.

Video: Inside Alpine Proof Outdoor Lab

Video of the Opening of World’s Highest Outdoor Lab

Location Agency Tyrol and pro.media Agency visited the highest research lab of the world. At the opening all who were involved were there: officials from Tyrol and Serfaus-Fiss-Ladis, the University of Innsbruck and polychromelab as operator of Alpine Proof Outdoor Lab. In this video our research project is explained.

World’s highest research plateau for outdoor apparel from polychromelab on Youtube. Copyright: Standortagentur Tirol and pro.media

What Alpine Proof Outdoor Lab does research on and especially how we do that, you’ll learn here.

And here you’ll find the German press release from pro.media Agency.

Windtest Winterjackets in Outdoor Lab

Testing Winterjackets in Extreme Windspeed at Alpine Proof

The market never sleeps. It also never is full. One has to adapt to stay competitive. Every day there’re new innovations. Every innovation creates new target markets itself and hence influences the customer’s demands. For example, windproof winterjackets.

Luckily refining products is something we really like. We forgo some hours of sleep and watch the winterjackets at the windtest in the Alpine Proof outdoor lab, fortunately at home in front of our laptops via webcams. Here the video of the windtest

You can take windspeed from the graphic below to see what conditions the winterjackets have to stand up to. Normally one never has to feel windspeeds of 95 km/h and higher at regular outdoor activities, but it’s nice to know that in case the jacket can stand the wind, while the wear hardly can stay on his feet.

polychromelab concept store

Testing Outdoor Apparel Behind our House

Alpine Proof Behind our House – Testing Outdoor Apparel

Polychromelab found their new site in Serfaus.Fiss.Ladis, because in next to no time we get from the shop up to the exposed high altitude alpine lab for testing outdoor apparel. At the official opening of Alpine Proof outdoor lab Location Agency Tyrol was a guest. Here’s the German press release.

Behind our house we start. It takes a few minutes to get to Fiss’ mountain railways to Schönjoch and soon after we reach our high altitude alpine lab on 2436 meters. At this time of the year temperatures are freezing. Up here snow and wind wear off outdoor apparel. At the moment we’re testing bivouac bags made of two different types of fabric. The manufacturer wants to know, which model is more breathable.

outdoorbekleidung testen alpine proof

Up here we learn about this easily. We attach sensors inside the bivouac bags to measure the inner temperature. At the tower for blusting avalanches right next to Alpine Proof outdoor lab we have a meteo station. Gerhard Rietzler made a very great job installing this: to get significant values testing outdoor apparel we compare data from inside the bivouac bags with those of the meteo station. This way we can read which fabric is more breathable.

gerhard rietzler outdoorbekleidung polychromelab serfaus fiss ladis

This is how we run first outdoor apparel test right behind our house. It’s simply wonderful up here.

We sell outdoor apparel tested in the Alpine Proof outdoor lab in our polychromelab concept store here.

Continue with part 2: Testing winterjackets at freeride skiing.